Words of Wisdom: Empower your People

It is not discipline, willpower, nor pressure from others that facilitates adherence to a challenging course of action. Rather it is the freedom to choose among alternatives, the personal commitment to the mission, and the willingness to take responsibility for the consequences of their decisions that steels the will and emboldens the spirit

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Words of Wisdom: Take charge

Great Leaders know things will get better because they know they will make things better

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The debilitating effect of “That’s not my job”

The gym my gorgeous wife and I train at is amazing! State of the art, all the toys necessary for any type of training including virtual classes in their spin and functional studio’s. Suffice to say we love it and love training there (did I mention it is literally 400 meters from the house :0))

There is nothing better than to start our day off with a spin to get the blood pumping, adrenaline flowing and mind ready for the day and because the class is virtual we are not constrained by set times, instructor not being available etc and the virtual class quality (instructors and video production) is out of this world (Les Mills feel free to send across marketing royalties lol)

This morning unfortunately was not the gyms finest moment. The instructor led classes and the sound system allows for the instructor to switch from the video sound to an external source. It also looks like the policy at the gym is that the sound cabinet is kept locked at all time (good policy). Unfortunately it appears that last nights instructor forgot (for their benefit) to switch the sound back to the video source. locked the cabinet and went home with the result that when we arrived this morning we found upon getting our session started that we were without sound

For those of you who spin (especially a class led by a virtual instructor) you’ll know that doing a class (no matter how much you love spinning) without sound is annoyingly painful!

So off I trot to find the very helpful and friendly gym personnel to sort this out and it turns out they cannot find the key to unlock the cabinet to switch the sound etc which we can live with: these things happen and lessons can be learned and policies can be put in place to  ensure this does not re-occur and we continue with our class (thank God for the tons of music on mobile etc)

Which brings me to the point of this short post – As we left the gym, my gorgeous wife took a moment to stop and chat with the individual that had attended to us earlier and shared very sweetly feedback on the impact of not having access to the keys to the sound equipment and some ideas on how to change this, to which the individual responded

“That’s not my job…”

And here’s the problem – There is nothing more infuriating to hear as a customer than those four/five words – wink if you agree :0) The problem with those words for me are that

  1. The person doesn’t really care about my needs as a customer
  2. The person is not solutions focussed
  3. The person is not accountable

All indications of a big problem I come across in all the organisations I work with helping them and their people flourish through equipping, empowering and enabling them to achieve their potential

The Big Problem – The business is run in such a way, the leadership operate in such a way; and people are set up in such a way that A) they don’t understand what their job really is and B) they don’t have accountability!

Take a moment to answer the following question regarding your work life, and then go and ask a number of others who work with you the same question

“What is your job?”

If the majority of answers are “My job is to …(fill in job title or responsibilities of job) your business is in serious trouble. The problem with this thinking and mindset is the key cause to I would venture 90% of all businesses who have gone bang

If people think their job is their job title the reality is that they are not working for the organisation, they are not working for a bigger purpose and as a result they are working for themselves.

If what I have shared today struck a cord and you recognise this pattern of thinking in your business and want to avoid the energy sapping, profit killing, people stealing avalanche that this brings give stephan@leadershipinmotion.co.uk a shout.

S

 

Words of Wisdom: Accelerate Success

When you involve the organisation every day in defining the required actions, You increase the capability to manage and accelerate success in the chosen area

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Words of Wisdom: High Performance

Your best player has to set the tone of intolerance for anything that gets in the way of winning/achieving your desired results

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The ‘Marketing Your Business One 0 One’ social experiment

I’ve recently taken the big and exciting leap of going it alone. Yep, you read that right. After fifteen plus years of working for companies and helping them grow and prosper, I am riding solo, lone ranger style into the world of entrepreneurship http://www.leadershipinmotion.co.uk

For those that know me, entrepreneurship (at least the desire to run my own business) is not something new. My past is littered with ‘startups’

  • 2002 a personal training business
  • 2003 a sports massage business
  • 2009 Coaching and training business #1

Businesses which on the whole did well (I made money, paid the bills) but for some reason, I never pushed through to the next level on … But that’s for another post ;0).

The reason I am writing today is about marketing of your business one 0 one. What is ‘Marketing Your Business One 0 One’ you may ask?

“The first group you market your business to when you get started is your family, friend and social network”

I can imagine you scratching your head as you read the above, thinking “not exactly rocket science is this”. and you would be right, it’s not! As far back as I can remember, any sales book or conference I’ve been on one of the fundamental messages that get shared is “Reach out to your family, friends and social network first”

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The reason I share this is two fold

  1. We don’t do it!

You would be amazed at how few people actually do this. I train sales teams and I share the same message time and again. If one percent of the delegates action this message I would be impressed.

Heck, in my previous ‘startups’ I didn’t even do it.

2. If we do it I don’t think we do it properly.

With the rise of social media and connectivity, reaching out and marketing our service has never been easier. Linkedin, Youtube, Twitter, Facebook, Instagram, Messenger, … have all made it so easy to connect with and inform our close network of what we are up to. And this is the trap – “Marketing your business or services One O One” is not about posting a generic ‘post’or update and hoping that people respond. It involves reaching out to each individual. Letting them know, personally, what you are doing,  how it benefits people and how they can help.

Don’t misunderstand me – generic marketing posts are important, but If you don’t do the aforementioned one first all that happens is that your important message blurs into the background of the media blackhole and gets lost.

So here’s my experiment 😉

As I started off with, I haven’t tended to do this in the past. Reasons – try any one of the following on for size

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This, funnily enough, is where I see the difference between the past and now. Today I need this to work and getting my message out there and asking for support/business is a key part of this success, so instead of letting the above sway me, I now say the following when one of these thoughts crop up in my head

“If I don’t do the (fill in required action), then I am being irresponsible to myself, my family and the person to whom this message is going.”

You wouldn’t believe how the decision to consciously ‘be responsible’ gets me fired up and sending the message out.

So here’s my experiment 😉

Over the next few weeks, I will be directly contacting my entire ‘friendship’ circle on Facebook with information about what I’m doing, what the benefits are and how they can help. I will then be doing the same with my Linkedin connections

The experiment (for me especially is as follows)

  1. I tend to worry that I am ‘putting people out. If we are ‘friends’ or past colleagues I would hope that a friend reaching out for support would not be a putout and that we would want to help how and where we can. It also tells me very quickly about the ‘friendship’ concept lol
  2. I’m eager to see the ROI on such an activity. There will be further marketing activities but this already takes a level of time (individually messaging 500 + friends :0) takes work

So there it is Marketing Your Business One 0 One “first reach out to your family, friends and social network”

Whilst I am writing this, it would be rude not to ask you as a follower for help.

Businesses and families today are struggling, predominantly because their people (who are usually great people) don’t know how to lead. I set up Leadership in Motion because I understand that being a Leader who is a World Changer is the key to a flourishing life and business. My vision is to help develop 1000 Leaders Who are World Changers in the next 3 years.

In order to flourish in life and in business, it always helps to have somebody alongside who has a developers heart. Somebody who’s base is about helping people succeed. somebody who is equipped and skilled to help you identify the gaps. I am that person.

You could help in any of three ways

a) If you are somebody or you know somebody who is a leader could do with the above (hopefully preventative rather than fixing) please give me a shout.

b) Like and share this blog and my details to your community

c) Let me know how I can improve and add more value

http://www.leadershipinmotion.co.uk